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Videos

Aug. 29, 2023

Can You Skip The Painful Process Of Handcrafting Your Startup? You Can, At Your Own Peril...

Are you letting "being new" hold you back? Or power you? Because it can be a competitive advantage if you let it be. Find out how this startup founder is taking on GrubHub and Doordash with no food industry experience, and winning. Outsider is the new Insider Visit https://www.theoohinsider.com/eatmise to…

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Aug. 29, 2023

Building While Flying: How To Monetize Excess Value Creation with Robert Chen, CEO and Founder of...

In this episode, Tim is joined by Robert Chen (https://www.theoohinsider.com/guests/robert-chen/) , CEO of eatmise (https://eatmise.com/) , a food delivery platform in New York City. They talk about how eatmise partners with top restaurants to bring prepped, ready-to-cook ingredients to customers' doors, allowing them to cook restaurant-quality meals in under 10…

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Aug. 29, 2023

How To Monetize Excess Value Creation with Robert Chen, CEO and Founder of NYC #startup, eatmise

In this episode, Tim is joined by Robert Chen, CEO of eatmise, a food delivery platform in New York City. They talk about how eatmise partners with top restaurants to bring prepped, ready-to-cook ingredients to customers' doors, allowing them to cook restaurant-quality meals in under 10 to 15 minutes. They…

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Aug. 22, 2023

"Restaurant Quality Meal Prep On Meals You Love" AKA Make It Easy For Me To Buy Things I Know

"Restaurant Quality Meal Prep On Meals You Love" AKA Make It Easy For Me To Buy Things I Know And whether that's answering "What's for dinner?" Or "What's our next campaign going to look like?" Thinking through the #customerexperience FIRST is the key to unlocking new growth in revenue, retention…

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Aug. 22, 2023

How Can #nyc Restaurants Extend Their Reach, Find New Customers, And Deliver Across Town? eatmise

Whether you're a NYC restaurant that wants to reach new customers (and reconnect with the old ones!) Or you're a customer that wants to eat great food in the comfort of your home, this might be for you. And that's the point, that marketplaces democratize access. They make smaller companies…

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Aug. 22, 2023

What Does The Last Mile Of Cooking Look Like? It Probably Looks A Lot Like eatmise - be the hero

Is This One Thing Holding You Back? Whether it's meal delivery or OOH advertising, understanding the job to be done is the fastest way to finding #productmarketfit What Does The Last Mile Of Cooking Look Like? eatmise Whether it's meal delivery or OOH advertising, do you understand the JBTD? Want…

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Aug. 15, 2023

Bridging the Gap Between Digital and Physical Shopping with Raghav Sharma, co-founder of Perfitly

In this episode, Tim Rowe, Host of OOH Insider and Raghav Sharma, Founder of Perfitly discuss the importance of retail and the challenges faced by e-commerce brands. They highlight the significant ad spend on #retailmedia networks and the dominance of brick-and-mortar stores in global retail sales. Did you know that…

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Aug. 15, 2023

The Fit Whisperer! How Perfitly Is Reimagining The Future Of Retail: How We Shop In-Store

What are the other ways that Perfitly can be used to make the in-store shopping experience more #personalized ? Did you know that 83% of purchases are still made in brick-and-mortar #retail ? Long live the real world. Check out https://www.theoohinsider.com/perfitly to find more executive insights like this on the…

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Aug. 15, 2023

Retail #clothing Brands Are Using Technology Like This To Personalize Their Marketing 👗

Let's say you're a clothing brand 👗 How can you make more personalized marketing? Are you using technology to increase basket size and reduce returns? If not, it may be time. Check this out. Did you know that 83% of purchases are still made in brick-and-mortar #retail ? Long live…

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Aug. 15, 2023

Return Rates Down 64%, Conversion Rate Up From 4% To 7.2% - How One Piece Of Tech Is Changing Retail

What if there was one piece of technology that got your #dtc sales numbers more like in-store retail? There is, and it makes the entire shopping experience more personalized. From online to in-store, Perfitly is personalizing the way we buy. https://www.perfitly.com/ Check out https://www.theoohinsider.com/perfitly to find more executive insights like…

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Aug. 15, 2023

The Future of Retail: Bridging the Gap Between Digital and Physical Shopping with Raghav Sharma, ...

In this episode, Tim Rowe (https://www.theoohinsider.com/about/) , Host of OOH Insider and Raghav Sharma, Founder of Perfitly (https://www.theoohinsider.com/guests/raghav-sharma/) discuss the importance of retail and the challenges faced by e-commerce brands. They highlight the significant ad spend on retail media networks and the dominance of brick-and-mortar stores in global retail sales.…

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Aug. 13, 2023

What does small-batch Italian wine have to do with OOH advertising? Everything.

I didn't think we'd be talking about it either. But when you spend enough time with the problem, you start to find solutions all around-you. Which is exactly why we're talking to Viniamo CEO and co-founder, Brendan Papariello about small-batch Italian wine and the connection to simplifying #oohmedia for marketers.…

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Aug. 13, 2023

How Targeting Families Making Less Than 5,000 Cases A Year Are Viniamo's Focus

What is the point of focus? This. To be able to articulate, consistently, over and over again to your customers, partners, and stakeholders... - Who you are - What you do - Why you do it Whether you're selling wine or #oohmedia, focus is everything. Because without it? Nothing. Check…

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Aug. 13, 2023

How Viniamo Shocks Sommeliers With Small Batch Wine Straight From Undiscovered Regions Of Italy

Why is it important to have something that stands out in the market? Because at the highest levels, it is particularly hard to surprise and delight. (In the Marine Corps we called it "shock and awe" but our end-user was different) Whatever you call it, you have to stand out…

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Aug. 11, 2023

What Is Driving The #omnichannelmarketing Trends Behind #programmaticadvertising And DOOH Campaigns

Watch the whole episode here on YouTube - https://youtu.be/Vkha1NgpoRk Or check out https://www.theoohinsider.com/programmatic-jason/ to find more executive insights like this on the topic of #oohadvertising

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Aug. 11, 2023

Why Is It Important To Simplify ROI And Measurement For Offline Tactics Like #programmatic DOOH?

Watch the whole episode here on YouTube - https://youtu.be/Vkha1NgpoRk Or check out https://www.theoohinsider.com/programmatic-jason/ to find more executive insights like this on the topic of #oohadvertising

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Aug. 11, 2023

What Are The Things To Consider As A (DOOH) Ad Network Selling To Agency Teams? Programmatic Focus

Watch the whole episode here on YouTube - https://youtu.be/Vkha1NgpoRk Or check out https://www.theoohinsider.com/programmatic-jason/ to find more executive insights like this on the topic of #oohadvertising

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Aug. 11, 2023

How Programmatic DOOH Can Be Used By Car Dealers To Reach Key Household Decision Makers Near Them

Watch the whole episode here on YouTube - https://youtu.be/Vkha1NgpoRk Or check out https://www.theoohinsider.com/programmatic-jason/ to find more executive insights like this on the topic of #oohadvertising

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Aug. 11, 2023

What Are The Levers In A Hot Deals Marketplace For OOH And Offline Media, Marketing, Advertising,Etc

Watch the whole episode here on YouTube - https://youtu.be/Vkha1NgpoRk Or check out https://www.theoohinsider.com/programmatic-jason/ to find more executive insights like this on the topic of #oohadvertising

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Aug. 11, 2023

How Will The Entertainment Strike Impact Advertising, Especially Billboards And OOH Advertising?

Watch the whole episode here on YouTube - https://youtu.be/Vkha1NgpoRk Or check out https://www.theoohinsider.com/programmatic-jason/ to find more executive insights like this on the topic of #oohadvertising

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Aug. 8, 2023

The Connection Between Wine & OOH Advertising with Brendan Papariello, CEO and co-founder of Viniamo

In this episode, Brendan Papariello, CEO of Viniamo, shares the fascinating story of how his company brings the #Italian countryside and its unique wines to customers' doors. We discuss the intersection of wine and #oohadvertising, highlighting the importance of how connecting customers with exclusive, hard-to-find #wines can be just like…

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Aug. 8, 2023

Exploring the Connection Between Wine and OOH Advertising with Brendan Papariello, CEO and co-fou...

In this episode, Brendan Papariello (https://www.theoohinsider.com/guests/brendan-papariello/) , CEO of Viniamo (https://viniamo.co/) , shares the fascinating story of how his company brings the Italian countryside and its unique wines to customers' doors. We discuss the intersection of wine and OOH advertising, highlighting the importance of how connecting customers with exclusive, hard-to-find…

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Aug. 7, 2023

Love Wine? Love Things That Are "Hard to Find"? Then you're going to LOVE this! Viniamo CEO #trailer

In this episode, Brendan Papariello, CEO of Viniamo, shares the fascinating story of how his company brings the #Italian countryside and its unique wines to customers' doors. We discuss the intersection of wine and #oohadvertising, highlighting the importance of how connecting customers with exclusive, hard-to-find #wines can be just like…

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Aug. 1, 2023

Navigating Programmatic DOOH: Insights from Jason Eckerling on Programmatic Publisher Strategies

In this episode, Tim Rowe (host) and Jason Eckerling (guest) discuss the relevance of programmatic digital out-of-home (DOOH) advertising in the current marketing landscape. They highlight how more media is being pushed through #programmaticadvertising channels, making it easier for agencies and buyers. They also emphasize the flexibility and convenience of…

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