Insider Insights

During recessionary times, certain industries and business types tend to be more resilient and can even thrive due to changing consumer behaviors and economic priorities. Here are some industries and businesses that often do well during economic do…

Not knowing can be scary. And recently, a friend and founder reached out with a pretty specific ask: "I want to do some diligence to find out about pricing for something like this" "What's your goal?" I asked. Do you just want one …

Were you at Advertising Week in NYC?! If so, you may have had the opportunity to join this session LIVE, in the Tech Lab. If not, it's okay, because Bob Gruters, CRO of Loop Media, Inc., Brian Rappaport, Founder of Quan Media Group, and myself got…

In today's ever-evolving business landscape, marketing success is not just a luxury, but a necessity for companies to thrive and stay ahead of the competition. However, many businesses struggle to navigate the complexities of marketing strategies an…

Title: Unleashing the Power of Out-of-Home Advertising: A Conversation with Simon Mills Introduction: Welcome to another exciting episode of our podcast! Today, we have a special guest, Simon Mills, who is here to share his expertise on out-of-home…

The Evolution of the Web: From Web1 to Web3 The evolution of the web can be traced through three distinct phases: Web1, Web2, and Web3. Each phase represents a significant shift in the way we interact with the internet and the capabilities it offe…

Join Clay Lundquist, Founder of Exposure Agents, and myself in a conversation about how brands show up, for real.We talk about the importance of customers trying your product and the impact it has on conversion rate, lifetime value, a…

David Title, Founder of Bravo Media is Back! And we're talking about "What Makes OOH Real" and the debate about "Fake OOH" errr CGI-generated, virtual, whatever you want to call it. The reality is - the campaign is the content. The job to be done…

At the end of your reading this, I'm going to ask you a very blunt question: Is this 'Corporate Bullying' or the biggest social media marketing fail in #fintech history? For starters, in case we haven't met yet, my name is Tim. I host a podcast a…

Billboards are up ✅ Place-based is WAY down ✅ Billboard owners are about to pull out of programmatic because DSPs are worse than agencies about payment terms ✅ And programmatic hasn't been enough to pull up Place-based (see also: place-based…