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Videos

Sept. 17, 2020

OOH Insider - Episode 046 - Sam Mallikarjunan, CEO of OneScreen.ai

Today’s guest is Sam Mallikarjunan. Sam is the Co-founder and CEO of OneScreen.ai, a performance marketing marketplace that connects brands with people, not screens. Along with two fellow Hubspot alum, OneScreen.ai is taking the matter of measurability head-on with their Facebook-like goal optimization allowing marketers to choose between phone call,…

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Sept. 7, 2020

What is the process for finding a $1,000,000 idea?

Today’s guest is Martin Hering. Martin is the President of Entry Media, an Out of Home company that puts brands in the hands of their target audience. An entrepreneur, and pioneer, Martin has a classical wisdom about not only business, but life too and seeing as they are truly one…

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Sept. 7, 2020

You got WHAT for $.75/hr?!

Today’s guest is Martin Hering. Martin is the President of Entry Media, an Out of Home company that puts brands in the hands of their target audience. An entrepreneur, and pioneer, Martin has a classical wisdom about not only business, but life too and seeing as they are truly one…

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Sept. 7, 2020

OOH Insider - Episode 045 - Martin Hering, Founder of Entry Media

Today’s guest is Martin Hering. Martin is the President of Entry Media, an Out of Home company that puts brands in the hands of their target audience with turnstile advertising. An entrepreneur, and pioneer, Martin has a classical wisdom about not only business, but life too and seeing as they…

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Sept. 7, 2020

Episode 045 - Martin Hering, Founder of Entry Media

Today’s guest is Martin Hering. Martin is the President of Entry Media, an Out of Home company that puts brands in the hands of their target audience. An entrepreneur, and pioneer, Martin has a classical wisdom about not only business, but life too and seeing as they are truly one…

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Sept. 4, 2020

How do political ads get out of the real world and into video games to influence thinking?

Welcome to the first episode of ... "Anatomy of an Ad" I love ads. They come in all shapes, sizes, formats, and applications. But they all have the same goal, to elicit emotions. We buy with emotions, justify with logic. In "Anatomy of an Ad" we will dissect an ad…

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Sept. 3, 2020

What's your Top Tip for a job seeker RIGHT NOW?!

Kathi Sharpe Ross, Founder of The Sharpe Alliance Author of RE:INVENT YOUR LIFE! Available here... https://bit.ly/30OoYsZ #advertising #oohadvertising #oohinsider

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Sept. 3, 2020

Where do I start with reinventing myself?

Kathi Sharpe-Ross, Founder of The Sharpe Alliance Author of RE:INVENT YOUR LIFE! Available here... https://bit.ly/30OoYsZ #advertising #oohadvertising #oohinsider

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Aug. 31, 2020

003 #TakeThatForData with Brian Faith, Sales Director at Wrapify

My favorite one thus far is about considering the sources of data. Whether it's political polling, COVID-19, or your fantasy football team make sure you have an understanding of where the data you're looking at is coming from. Connect with him on LinkedIn... https://www.linkedin.com/in/brianfaith/ Or email him directly at... bfaith@wrapify.com…

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Aug. 31, 2020

OOH Insider - Episode 044 - Kathi Sharpe-Ross, Author of RE:INVENT YOUR LIFE!

Today’s guest is Kathi Sharpe-Ross. Kathi is the author of RE:INVENT YOUR LIFE! WHAT ARE YOU WAITING FOR? A step-by-step guide on reinventing yourself, your business and everything in between. A regular contributor to the Huffington Post, Thrive Global and industry conferences, Kathi is a sought-after speaker, workshop leader and…

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Aug. 31, 2020

Episode 044 - Kathi Sharpe-Ross, Author of RE:INVENT YOUR LIFE!

Today’s guest is Kathi Sharpe-Ross. Kathi is the author of RE:INVENT YOUR LIFE! WHAT ARE YOU WAITING FOR? A step-by-step guide on reinventing yourself, your business and everything in between. A regular contributor to the Huffington Post, Thrive Global and industry conferences, Kathi is a sought-after speaker, workshop leader and…

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Aug. 28, 2020

OOH Insider - Live Event - Interview with the Author, Kathi Sharpe-Ross

Today’s guest is Kathi Sharpe-Ross. Kathi is the author of RE:INVENT YOUR LIFE! WHAT ARE YOU WAITING FOR? A step-by-step guide on reinventing yourself, your business and everything in between. A regular contributor to the Huffington Post, Thrive Global and industry conferences, Kathi is a sought-after speaker, workshop leader and…

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Aug. 26, 2020

001 #TakeThatForData with Brian Faith, Sales Director at Wrapify

This week, Brian unpacks some valuable insights, dispells some common myths and breaks down the cold hard truth about people being out and about in the world. Connect with him on LinkedIn... https://www.linkedin.com/in/brianfaith/ Or email him directly at... bfaith@wrapify.com And be sure to check out Wrapify at... https://www.wrapify.com/ #advertising #oohadvertising…

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Aug. 26, 2020

002 #TakeThatForData with Brian Faith, Sales Director at Wrapify

#TakeThatForData - A weekly video series highlighting how to use data to make more informed choices. This week I focused on the importance of perspective. Data can be easily misconstrued or misinterpreted. It's important to understand the frame of reference and and what exactly is being compared. Brian Faith is…

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Aug. 21, 2020

Like Captain Crunch...for dogs?

Gino Sesto, Founder of DASH TWO #advertising #oohadvertising #oohinsider

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Aug. 21, 2020

Gino Sesto...you listen to podcasts while you sleep?!

Gino Sesto, Founder of DASH TWO #advertising #oohadvertising #oohinsider

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Aug. 18, 2020

OOH Insider - Episode 043 - Gino Sesto, Founder of DASH TWO

Today's guest is Gino Sesto, Founder of DASH TWO. DASH TWO is an award winning creative agency founded on the core value of truly helping clients and delivering value, rather than just negotiating media buys and generating some cookie-cutter creative. With services ranging from digital and out of home advertising,…

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Aug. 17, 2020

Episode 043 - Gino Sesto, Founder of DASH TWO

Today's guest is Gino Sesto, Founder of DASH TWO. DASH TWO is an award winning creative agency founded on the core value of truly helping clients and delivering value, rather than just negotiating media buys and generating some cookie-cutter creative. With services ranging from digital and out of home advertising,…

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Aug. 10, 2020

What is the #1 vulnerability of OOH companies?

James Orsini, President of The Sasha Group #advertising #oohadvertising #oohinsider

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Aug. 10, 2020

Is marketing today still about interruption?

James Orsini, President of The Sasha Group #advertising #oohadvertising #oohinsider

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Aug. 10, 2020

OOH Insider - Episode 042 - Guest Host Andrea Henley with James Orsini, President of The Sasha Group

You probably know some of the great brands they work with, like Young Nails, Bumbleberry Farms and Pizzeria Locale but do you know the pedigree of the hybrid consultancy-agency that has helped them scale? If not, then this is an episode you don't want to miss. Guest Host Andrea Henley…

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Aug. 10, 2020

Episode 042 - Guest Host Andrea Henley with James Orsini, President of The Sasha Group

You probably know some of the great brands they work with, like Young Nails, Bumbleberry Farms and Pizzeria Locale but do you know the pedigree of the hybrid consultancy-agency that has helped them scale? If not, then this is an episode you don't want to miss. Guest Host Andrea Henley…

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July 28, 2020

How to use retargeting with Out of Home advertising.

Casey Binkley, CEO of Movia #advertising #oohadvertising #oohinsider

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July 27, 2020

OOH Insider - Episode 041 - Casey Binkley, CEO of Movia

Today's guest is casey Binkley. Casey is the CEO of Movia, a technology-based Out of Home advertising that connects brands with their customers via North American highways. By combining a unique approach to measurement, Movia turns borning tractor trailers into exciting ad campaigns that are predictably scalable because of the…

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