Noah Peshkopia, Geopath certified student at Centenary University, switched things up on last week’s episode of OOH Insider. In this bonus clip, they discuss the insight Tim has gained by having a child. Takeaways - Kids pay attention to everything! Tim has seen on multiple occasions his son show brand…
The best campaigns are not the ones that have the biggest return on investment. They are the ones that people remember and change the perception of your brand’s story! Learn more on the OOH Insider Podcast!👇🏻 Podcasts.apple.com/us/podcast/the-ooh-insider-show/id1483489943 #oohinsider #onescreenai #advertising
Noah Peshkopia, Geopath certified student at Centenary University, switches things up on this episode of OOH Insider. Instead of being the interviewer, Tim becomes the interviewee! Get the inside scoop on his origin story, the birth of OOH Insider, and advice for upcoming OOH advertisers. Takeaways - Tim found that…
DigiVans act as mobile billboards targeting high footfall areas so your message is seen. They broadcast still imagery and pre-recorded or live-streamed video with full sound which is perfect for OOH advertising. Learn more on the OOH Insider Podcast!👇🏻 Podcasts.apple.com/us/podcast/the-ooh-insider-show/id1483489943 #oohinsider #onescreenai #digitalmarketing
On this episode of OOH Insider, Adam Malone, Co-Founder & President of Screenverse, shares his knowledge of programmatic digital out-of-home. Screenverse is a specialized provider of ad management and monetization for digital screen owners. They maximize revenue through direct, programmatic, and systematic direct sales channels. Takeaways - Media owners should…
Private equity groups want to see something established and a clear path to cash flow positive. Glenn Hopper explains what a private equity group is looking for when investing. Head to the OOH Insider Podcast to learn more!👇🏻 Podcasts.apple.com/us/podcast/the-ooh-insider-show/id1483489943 #oohinsider #onescreenai #digitalmarketing
This model is UNLIKE any other! Their flexible packages cater to the customer’s needs and provide the best value. Jess Fitzpatrick tells all on the OOH Insider Podcast!👇🏻 Podcasts.apple.com/us/podcast/the-ooh-insider-show/id1483489943 #oohinsider #onescreenai #digitalmarketing
Vengo Labs is a place-based media leader in DOOH. They are on a mission to deliver their inventory everywhere buyers are. On this episode of OOH Insider, Mary Perrella, VP of Media and Marketing at Vengo Labs, chats about the role of place-based media within the marketing industry. Takeaways •…
On this episode of OOH Insider, Don Rongione, President and CEO of Bollman Hat Company, educates us on the importance of buying American made products to strengthen the American dream. Bollman Hat Company was founded in 1868 by George Bollman. Located in Adamstown, PA, they are America’s oldest hat makers.…
If you are looking for more complex reports to gain granular insights, take a look at Google Ad Manager. This is the tool that the Shark Experience presented by Verizon uses to receive accurate reports. Learn more on the OOH Insider Podcast!👇🏻 Podcasts.apple.com/us/podcast/the-ooh-insider-show/id1483489943 #oohinsider #onescreenai #digitalmarketing
Why go for the small group of fish when you can catch the larger group of fish? Casting a bigger net can find you the additional people who are interested in your product and will buy from you. Learn more on the OOH Insider Podcast!👇🏻 Podcasts.apple.com/us/podcast/the-ooh-insider-show/id1483489943 #oohinsider #onescreenai #digitalmarketing
On this episode of OOH Insider, Adam Malone, Co-Founder & President of Screenverse, shares his knowledge on industry disruption and building a startup. Screenverse is a specialized provider of ad management and monetization for digital screen owners. They maximize revenue through direct, programmatic, and systematic direct sales channels. Takeaways -…
Have you ever seen the unparallelled versatile golf carts? Well, Club Car was the driver behind the Shark Experience! For more information on how they were able to help the Shark Experience scale exponentially, head to the OOH Insider Podcast!👇🏻 Podcasts.apple.com/us/podcast/the-ooh-insider-show/id1483489943 #oohinsider #onescreenai #digitalmarketing
On this episode of OOH Insider, Frank Petka, Producer of Billboard Boys, shares the story of three men’s determination to earn a home by living on a billboard. During the 1980s recession, unemployment and mortgage rates were at a high. Billboard Boys, directed by Pat Taggart, is a documentary based…
Automation creates good data which in turn leads to more investors. Glenn Hopper explains how Sandline delivers clarity to businesses by deciphering pain points within an organization’s data. Learn more on the OOH Insider Podcast!👇🏻 Podcasts.apple.com/us/podcast/the-ooh-insider-show/id1483489943 #oohinsider #onescreenai #digitalmarketing
It’s never been easier to reach the millions of people engaging with the Edison Interactive platform! With their self-serve solution, you have easy and fast access to a large audience and you can target your ads based on location, interest, and more. To learn all about this feature, head to…
Bob Johns, VP Media & Marketing at BOLDSITE Media, talks about the American Dream Mall’s network of screens and its ability to create immersive brand experiences. BOLDSITE Media, is a destination media company that creates boundless brand environments. They are motivated to design unparalleled immersive and integrated brand stories. Takeaways…
On this episode of OOH Insider, Garrett Crenshaw, President at Crenshaw Visions, and David Oakley, Chief Creative Officer at BooneOakley, chat about their provoking pro-vaccine digital billboard. In collaboration with StarMed Healthcare, BooneOakley and Crenshaw Visions created a mobile digital billboard aiming to make vaccine information more readily available. The…
The automation trend is big, broad, and fast-growing. Using data automation will strengthen your data accuracy, which investors will need to see before they write that check. To learn more about data automation, head to the OOH Insider Podcast!👇🏻 Podcasts.apple.com/us/podcast/the-ooh-insider-show/id1483489943 #oohinsider #onescreenai #digitalmarketing
There are so many benefits to out-of-home media. Out-of-home advertising allows advertisers to enjoy extended engagement with audiences in ways other mediums simply cannot match. Amanda Dorenberg speaks more on this on the OOH Insider Podcast. Check it out!👇🏻 Podcasts.apple.com/us/podcast/the-ooh-insider-show/id1483489943 #oohinsider #onescreenai #digitalmarketing
Buckle up for this one! We are joined by Gina Gordon, CEO at Lucit, to discuss improving the way we interact with digital billboards. Gina explains how Digital OOH helps automotive dealers display their inventory and pricing. Lucit’s application reduces friction by being connected to the inventory on the lot.…
When creating cannabis brand content, you have to define the brand message goal. A brand’s goal and objectives, timeline, and budget are the essential building blocks to creating a digital strategy. Learn more on the OOH Insider Podcast!👇🏻 Podcasts.apple.com/us/podcast/the-ooh-insider-show/id1483489943 #oohinsider #onescreenai #digitalmarketing
Trust your instincts to do good marketing. There is such a great opportunity for communicating the value of creative. Don’t just get lost in the metrics because they are tangible. Learn more on the OOH Insider Podcast!👇🏻 Podcasts.apple.com/us/podcast/the-ooh-insider-show/id1483489943 #oohinsider #onescreenai #digitalmarketing
Douglas Lusted, CEO at AdStash, joins Tim to discuss how businesses and entrepreneurs can benefit from digital screen advertising. AdStash is an adtech platform that helps businesses of all sizes to generate new revenue with digital screen monetization. Takeaways - AdStash provides a media player that powers ads onto a…